Market Analysis
In market analysis, we need to know is:
Who is the target consumer of our products.
Is the product we’ve ever tested to the consumer, and how their opinions.
If you already know consumers are ready terget us, whether we know the desires and their need this product. Do they want something else to be able to enjoy our products.
Who are our competitors in this product, and how they perform services to consumers.
Marketing Strategy
Once we know the market conditions of these products, we can create a marketing strategy to suit market conditions and also the condition of our business. The following should be prepared in implementing the marketing strategy:
What brand name / brand of our products. Does the brand / brand is quite familiar with hearing or difficult to pronounce.
Describe sales strategy for these products to consumers. If in making a sale requires a salesman, how to be a salesman can sell our products.
What promotional activities / publicity that we do so that consumers can know and try our products. It is most important in the initial campaign is a consumer should know and try from our products.
How do consumers buy our products. Does it have to come to our store, or come to our consumers. If consumers who come to our store, whether the location of our stores near and easy with consumers. If we are come to the consumer, by what means we come to the consumer. Does the child care system to the retail, supermarket or do direct sales. » Read more..
